Hearthstone & Hope

Classic Elegance

Hearthstone & Hope provides mid-term furnished accommodations. The owner wanted branding that felt effortless, classic, elegant, trusted, consistent, upbeat and positive. They also expressed a particular interest in the combination of green and copper. Together we developed branding that met the clients desires and expresses both their own taste as well as the businesses direction.

 

The Branding

Pinterest Screenshot of client created moodboard for the Hearthstone & Hope project

Pinterest is an ideal place to gather inspiration and help to solidify the direction business branding will go. Having the clients create a mood board is an essential part of the process and a lot of fun! Through the owner created mood board, discussion, and the branding information packet, I was able to gather a better sense of the direction the owner wanted the project to go.

Single Page image featuring the elements of the Hearthstone & Hope brand - Logo, Colors, Fonts, Photos, and Graphics

Through the owner provided information, mood board, and client feedback along the way. The above branding for Hearthstone & Hope was created including a logo and it’s variations, fonts, photo style examples, and graphic elements.

 

Branded Assets

Hearthstone & Hope business cards on white background by Clayton Douglas Design
Hearthstone & Hope business Flyer design on white background by Clayton Douglas Design

Business cards, flyers, social media post templates, and social profile cover images were among the branded assets included for this project.

 

Are you ready for branding you love while representing your business and speaking to your ideal client? Let’s connect!

 
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Leoni Meadows

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L3 Rods